Election Toolkit

The Tourism Economy is an essential economic generator for Canada.  Pre-COVID, the sector was worth $105 billion in total economic activity and was responsible for 1.8 million jobs. 

 

For the sector to fully recover post-pandemic, our industry needs a federal government that understands the unique needs of the industry, and works with us on targeted support for the hardest hit; delivery of a seamless proof of vaccination certification program; and, implementation of progressive strategies to address critical issues such as the labour shortage and traveller confidence.

As Tourism's National Voice, the Tourism Industry Association of Canada (TIAC) is delivering this message to all parties during this Federal Election period. 

 

We invite you to elevate our voice by using this tool kit to guide you in discussion as you meet with the political candidates in your riding.

 

01

Advocacy
and TIAC

02

Contacting Your
Candidate

03

Sample Request
for Candidate Meeting

04

Key
Messaging

05

Meeting
Guide

06

Sample
Follow-up Email

07

Inviting a Candidate
to your Business

08

Attending a
Local Debate

Election Backgrounder

Canada’s Hardest Hit Industries are at critical risk without continued federal support. Tourism businesses have faced devastating revenue losses due to COVID. The industry has drained reserves, taken on debt and lost two summer seasons.

 

01

Supporting the
Hardest Hit Sectors

02

The Labour
Challenge

03

Proof of
Vaccination

04

Opening our International Borders and Resuming Travel

Election Fact Sheet

Prior to COVID-19, tourism was one of the fastest growing industries in the world. As Canada’s fifth largest sector, tourism was responsible for $105 billion in GDP, provided 1 in 10 Canadian jobs, and was made up of 225,000 small- and medium-sized businesses across Canada. The impact of COVID-19 on the tourism economy has been greater than SARS, the 2008 economic crisis and 9/11 combined.

 

The Labour Challenge

 

TIAC Contact Information

At TIAC, we are here to support you through this process.

 

Please reach out with any questions or concerns to
Madison Simmons, Director of Government Affairs, at msimmons@tiac-aitc.ca